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Are You Reaching Customers on the Mobile Web?

Kristen Lindsey - Wednesday, March 18, 2009



ComScore just released a study that indicates that the number of daily mobile web users has doubled in the past year, up to 22.4 million people through January, 2009. Factors explaining this growth include better handsets, like the iPhone, faster networks, and better user experiences.

The mobile web has reached a critical mass that even smaller businesses can no longer ignore. 

If you are a small business, you may have noticed that online search for local businesses is becoming more and more common. Soon a larger and larger number of these searches will be occurring on a mobile device, not on a computer.

Developers and designers - you can no longer design or develop just for computers, Consideration of how a website will look on various mobile devices will become standard expectations for your clients.

How many of you have accessed the internet from a mobile device recently? What did you use it for? How do you think it may impact your business? Please share!

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